Itchy and red cheeks are considered to be allergy, solar dermatitis, eczema, etc., which are mainly treated with medication. 1. Allergy: If the cheek area is in contact with allergic substances, such as pollen, mites, animal hair, etc., it will cause an allergic reaction and itchy redness, you should clarify the allergens, keep away from the allergens, and if the symptoms are more serious, you can take oral loratadine, ibastine, etc. 2. Solar dermatitis: If you stay outdoors for a long time, excessive exposure to ultraviolet rays can cause facial inflammation and itchy redness, you can apply glycerine lotion, you should avoid prolonged exposure to the sun. 3. Eczema: Eczema is a relatively common skin disease, mainly polymorphic rash, mainly local medication, if there is no erosion and oozing, you can choose hydrocortisone, mometasone furoate cream, etc., if there is oozing, you can choose a boric acid solution wet compress. There may be other reasons for the itchy red cheeks, it is recommended to go to the hospital in time, improve the examination to clarify the cause of the disease, give targeted treatment or treatment. All of the above drugs should be used in accordance with the doctor’s instructions, and can not be used blindly.