Pain and discomfort when the neck is bowed may be a problem of cervical spondylosis or a strain of the ligaments and muscles of the neck. You can go to the orthopedic department to see a doctor in time, and the doctor will make a preliminary analysis with the physical examination. If it is a problem of cervical spondylosis, you can improve the preliminary judgment of cervical spine X-ray examination, if necessary, magnetic resonance examination. If the pain is just a strain of the neck ligaments and muscles, the local area can be appropriately warmed up, with pain relief creams, such as flurbiprofen babu cream to help relieve. If it is a problem of cervical spondylosis, pay attention to personal habits, try to avoid long-term use of cell phones, ambulatory work and other fixed neck inactivity, local places can choose pain relief cream and other treatment.