I often see ads that say “*** Hospital, help you get pregnant in 90 days”; often some patients come and ask, “Why haven’t I gotten pregnant after trying for 3 months? What about others who succeed in one try?” ……, the implication is that if you don’t get pregnant after 3 months of continuous trying, there is something wrong with the two families and it’s time to see a fertility doctor, is there really such a basis? I have consulted many domestic and foreign materials, epidemiological, census, meta-analysis of ……, so far I have not seen the authoritative unified view in this regard. What I can find is the WHO definition of infertility: “Couples who maintain cohabitation and normal sexual life without contraception for more than 2 years without pregnancy can be diagnosed as infertile, and if more than 1 year, infertility-related tests can be performed”. Then, there is the bulk demographic data that the chances of a healthy couple living together normally and exposed to pregnancy are 15-23% at 1 month, 47-53% at 6 months, 76% at 12 months, 92% at 24 months, and couples who have not undergone related treatment for more than 2 years can still achieve a pregnancy rate of 99.1% for more than 36 months while maintaining a normal couple life. So, is it a problem to try to conceive for 90 days without success? The answer is clear, it is not a problem! Unfortunately, many people seem to be more prone to rush and lack the patience to hope and wait. Perhaps it is out of the desire to prove their fertility, perhaps to satisfy the ardent wish of their parents and elders for grandchildren, perhaps for the subsidy of demolition, their own face, stability of their marriage and any other possible reason, they rush to see infertility. Once clues that may lead to infertility are found, such as bad semen on the male side, inoperative fallopian tubes on the female side, poor ovulation or uterine disease, one is bound to be glad that one is wise and timely; however, most people are not found to have obvious infertility problems, so what next? What do you do next? Continue to ask for answers? Anxiously counting the days and measuring ovulation to try to conceive? …… is another headless account, only to see that more and more patients are becoming infertile, and more and more places are looking for infertility. Is it true that mankind has encountered a reproductive problem? No, Africa, India, many barren places unsuitable for human habitation, there will still be the problem of overpopulation growth, we are so good living conditions but can not produce babies? Perhaps we will say that environmental pollution, then in the developed countries of Europe and the United States with the best environmental protection, why there will be negative population growth? The key problem is the concept! We have to “have the queen” concept of fertility. In this atmosphere of fast food, online shopping, and “having wine today and getting drunk today” and “having fun in time”, fertility has become a must. How many people are looking for a famous doctor? How many people are in the sperm and egg promotion? How many people are having their tubes passed to eliminate inflammation? How much input and output efficiency is there in fertility treatment expenses that are not reimbursed by Medicare? What is reasonable and what is waste? No one has paid attention to it yet. What we can see is the constant emergence of new technologies and means of infertility treatment, and the constant encouragement of a heart that is afraid of infertility …… “90 days to help conceive successfully”, a promise that has no basis, but brings the potential threat of “no pregnancy is infertility”. The potential threat of “no pregnancy means no pregnancy”. We can’t expect unscrupulous organizations that have no interest to take social and moral considerations, but at least, we hope that our friends who read this article can face this absurd clamor soberly: don’t worry about it, love each other well, take it easy, tolerate each other, believe, hope and wait, “good pregnancy” will surely come!